Purpose
Equip company teams with practical skills to integrate AI agents and enterprise‑grade AI applications into strategy and marketing analysis. You will see how these tools can reshape both the way analysis is performed and the value it delivers. Your hands‑on project from your own business can address one of these common challenges:

1. Designing a strategy for a new product or business line
2. Entering an unfamiliar market
3. Re‑evaluating an existing market approach to unlock fresh growth or repositioning

What to Expect: Session Details

1. Kick‑off & Framework
   • Discover a proven AI‑blueprint methodology that maps the typical stages of a strategy or marketing analysis project.
   • Learn how to source and prepare data, transform it into meaningful insights, and convert those insights into actionable outputs.
   • See where AI agents fit into each stage—as digital teammates who accelerate research, pattern‑finding, and storytelling.
2. Hands‑on Breakouts
   • Multiple interactive breakout sessions put the methodology into practice.
   • Participants will bring their own strategic questions to the “JAM” room and, guided by AI agents and expert facilitators, advance their analysis in real time.
3. What kind of projects? Any project for which the answers to these questions would be valuable
   • What are the dominant trends and patterns in the external competitive context?
   • What significant disruptions and discontinuities might be on the horizon?
   • Where are the opportunities in this competitive context?
   • What are the competitive risks?
   • What assumptions about the emerging/potential competitive context seem reasonable?
   • What indicators should Firm track to help it understand how the competitive context is evolving?
   • Can Firm’s current strategy win in the emerging/potential marketplace?
   • What opportunities should Firm pursue?
   • How might a rival or rivals most negatively impact Firm’s strategy going forward?
   • How might the current Firm organization impede or facilitate Firm’s desired strategy change? What organization changes may be necessary?
   • What assumptions should underpin Firm’s strategy going forward?

Why Attend?

• Master AI‑enhanced analysis: Gain confidence in collaborating with AI agents to build sharper strategies and marketing plans.
• Stay ahead of the curve: Understand current and emerging AI‑agent capabilities that will soon influence every corner of your business.
• Immediate application: Walk away with a result for your project and a repeatable framework you can apply to upcoming strategy and marketing projects.

Join this Jam Session and experience how a digital workforce of AI agents can elevate your thinking, speed up execution, and amplify the impact of your insights.